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I don't go to the store I go to because I love the store, I go because they sell the products that I use/like, they are cheaper than another local store, and those are really the only 2 reasons. If another store sold the products that I use at a cheaper price, then I'd go there.
So basically I'm saying I am not loyal to a store, I buy the products that I buy because I like them (for whatever reason) and based on price.
Not sure that totally answers your question but I think it does.