It's not new.

Growing up, we had a code word. If anyone other than my parents was to pick my brother or me up from anywhere without our parents specifically telling us beforehand, that person had to know the code word. Even someone we knew. If the code word had to be used, it would then be changed. Only my, my brother, and my parents knew the word.
Stranger danger is real, but your kids are much more likely to be hurt or kidnapped by someone they know. And I mean know for real, not just that situation.
Not trying to discount your story, just adding that we need to make sure our kids are aware of more than just strangers and to have a system in place to protect them as much as possible.